The School of the Built Environment is the first in SP history to stake their claim on the prestigious Low Wong Fook Challenge Trophy, which celebrates the experience of rethinking design for humane-centred solutions
It is official. The School of the Built Environment is the first in SP history to stake their claim on the prestigious Low Wong Fook Challenge Trophy!
The competition is an annual event where IDEA (or Innovation, Design and Enterprise in Action) students from a myriad of disciplines compete to come up with winning designs for living. The IDEA Challenge celebrates the experience of rethinking design, and of rethinking humane-centred solutions through an exercise in innovation for enterprise.
Esi-Pram, conceived by David Sim Yue Hao and Wei Yabei, emerged the judges' favourite among seven other projects to clinch the winning prize.
We, The Future, a portable and multiple-unit BBQ unit conceptualized by SMA's Koh Ming Yi, Jeremy Lim, Clifford Kum, Nur Hanisah, and Joy Yang Manting, came in a close second.
SB/SMIT's DomeTech team comprising Nguyen The Luan Kent, Lee Tat Loon, Lim Chi Meng, Zhang ShenYang, and Low Yi Shang, qualified for the third prize.
The four consolation prizes went to MM's Bottle Susu, and Medispenser, EEE's EC Shades, and CLS' Partes Uniformes.
IDEA CHALLENGE 2007's judges include the following: Dr John Fabre; Manager, Usability Strategy, Experience Design Group DELL, Ms Sarina Koh; PaTH Project Manager, SOCIAL INNOVATION PARK, Ms Denise Tan; PaTH Project Catalyst, SOCIAL INNOVATION PARK, Ms Yang Loh; Director, Business Operations, AUTIUM, Mr Michael Sng; Chief Product Designers STIKFAS, and Mr Tay Kia Lai; General Manager, Product & Product Marketing AKIRA.