How to be a YouTuber (Content Creation for YouTube)

Course Date:

Registration Period:

16 hours / 2 days

9:00am to 6:00pm

Mode of Training:
Facilitated Learning (F2F)

Singapore Polytechnic

You are required to bring the following items for  the course :

  1. Laptops  and its charger
  2. Smart Phones/device
  3. Cables that can link their Smart phones to their Laptops

Course Introduction

With changing consumption of content on mobile devices and social media, human resource experts expect demand for talent in the digital arena to increase. Similarly, global media landscapes have seen a rise in digital content platforms and distribution networks. From TV broadcasters and news agencies and to other content publishers such as SMEs and government agencies, there is a big push towards meaningful and engaging digital content, both in the form of online articles and stories.

How to be a YouTuber aims to develop, and equip both media and non-media professionals to be writers and content creators who can craft stories for the digital media platform. From storytelling, and creativity, to video production and branding of channel, this course will help launch participants into a career of digital content creation. The course is conducted in collaboration with Mediacorp's, which provides network support and mentorship for Singapore content creators.

Course Objective

This course which falls under the SkillsFuture digital media series is targeted at professionals seeking employment opportunities in, or looking to expand their job scope to include content producer job functions in digital publishing and media companies.

By the end of the course, learners will be able to:
Conceptualise, develop and pitch original ideas and stories for their own channel. Apply the art and craft of storytelling for YouTube platform and understand basics of how to market a YouTube channel.

Course Outline

• Introduction to Storytelling
• Content creation for YouTube platform
• Basic video production
• Marketing your YouTube Channel

Suitable for

Social Media Influencers, Digital Content Producers

Minimum Entry Requirements / Assumed Skills and Knowledge

Participants should ideally have basic writing skills with at least a B4/C5 in English for GCE O-Levels.

Award / Certification / Accreditation

• Certificate of Performance (electronic Certificate will be issued)
A Certificate of Performance will be awarded to participants who pass the examination and meet at least 75% attendance rate

Trainer Profile

The course will be helmed by SP Lecturer Aaron as well as Leonard and Trev of Trevmonki.

About Aaron
Aaron Tan has weathered TV Dramas, Comedy Series, Music Videos, TVCs and Documentaries, in his decade-long journey through the Media Industry, as a Creative Director, Screenwriter & Independent Musician.

He continues to pursue his undying passion for storytelling / content creation, and all things creative, through research & teaching work, as a lecturer in Singapore Polytechnic.

He is currently interrogating the boundaries of story crafting in the fluid Transmedia storytelling universe, as well as supervising the script development of two ongoing 360 productions that will be uploaded to MediaCorp’s online digital service, Toggle.

About Trevmonki
Leonard Lau and Trev Tham understand that consumers want quality and relevant content. It is this conviction that drove the Singaporean duo to conceive “Trevmonki”, a video entertainment channel.

Since Oct 2013, their original comedy skits, web series, travel films and games challenges have been well received by 18-34 year olds, amassing over 33 million online views.

Notable brand collaborations include KFC, Red Bull, Brand’s Essence of Chicken and Grab.

Outside of work, both continue to take steps towards realizing their dream of becoming filmmakers. Leonard’s passions lie in photography, videography & graphic design whilst for Trev, dance and acting.

Applicants/Eligibility Total fees (incl. GST)
Singapore Citizens aged 40 and above1 $66.55
Singapore Citizens aged below 40 $176.55
Singapore Permanent Residents $176.55
SME-sponsored Singapore Citizens and Permanent Residents2 $66.55
Full Course Fee $588.50
Singaporeans aged 25 years and above may use **SkillsFuture Credit balance to offset respective course fees.

1Under the Enhanced Training Support for Small & Medium Enterprises (SMEs) Scheme. For more information of the scheme, click here. To view SP's list of similar funded courses, click here. Please submit the attached “Declaration Form for Enhanced Training Support Scheme for SME” together with your online application.
2Under the SkillsFuture Mid-career Enhanced Subsidy. For more information, visit the SkillsFuture website here

Funding Incentives

Please click here for more information on funding incentives.

Register Here

Eligible for SkillsFuture Credit
Terms and Conditions

*Please note that once the maximum class size is reached, the online registration will be closed.
You may register your interest, and would be notified if there is new run.

Application Procedure

1. All applications must be made via Online Registration at
Course fees can be paid by the following payment modes:

a) Credit Cards, Internet Banking, NETS (Not Applicable for company sponsored)
For e-payment using Visa/Master cards and Internet Banking, please click on the ‘Make e-Payment’ button on the acknowledgement page to proceed.

b) For NETS payment, you can pay at:
Singapore Polytechnic
PACE Academy

c) For payment via PayNow, please enter the UEN No. T08GB0056ACET and indicate the invoice/registration number. 

*With effect from 1 August 2021, cheque payment will not be available.

2. All successful applicants will be notified with a letter of confirmation via email.

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