National standard launched to improve e-commerce processes

13 Jun 2020

Singapore's first standard on e-commerce transactions has been formulated to help businesses improve their online retail processes and policies. It covers e-commerce transactions from pre-to post-purchase activities, and will serve as a practical reference for e-retailers and online intermediaries such as e-marketplaces. The guidelines include details on what information merchants need to state regarding their products or services, return and refund policies, as well as payment and shipping processes. SP’s marketing and retail lecturer Lucas Tok, opined on how the new standard will boost the retail industry. NYP’s School of Business Management director Esther Ho also shared that the new standard will assure consumers when they make online purchases.

[The Straits TImes]



ST, standard
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