Singapore a beauty hot spot

13 Jul 2018

Article highlighted that Singapore’s multicultural and savvy shoppers make the country an attractive test bed for skincare and cosmetic products. Mr Amos Tan, SP’s Business School Senior Lecturer and Section Head of Marketing and Retail, opined that the beauty industry has reached a saturation point. However, there are opportunities for brands to grow if they differentiate themselves and resonate with consumers. (The Straits Times - Life, pD2)