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DMIT CG Effects students produced KARATE KID TV Trailer

18 June 2010

For the third year running, DMIT's Diploma in Digital Media (CG Effects Option) students have been engaged to produce a TV trailer for Singapore After-Care Association's Charity Premiere.  This year's movie for the gala premiere is "The Karate Kid" starring Jackie Chan and Jaden Smith.  The trailer hit the local airwaves on 29 May 2010 and aired a total of 100 TV spots.

The movie premiere was held at The Cathay Cineplex on 9 June 2010.  The guest-of-honour for the evening was Minister of Law and Second Minister for Home Affairs, Mr. K. Shanmugam.  Alvin Lee Chang Rong and Tee Jun Hao, the two third year students who produced the TV trailer on their own had a chance to meet the minister during the VIP reception and engaged in a short casual conversation with the minister.  Also at the event were Ms Georgina Phua, Director of DMIT and Mr Lim Peng Hun, Business, IT and Humanities Cluster Director. The event was hosted by Mediacorp Radio Personality Rosalyn Lee who introduced the formalities before the lights dimmed.  This was the first time the movie was screened in Singapore.

DMIT CG Effects students Tee Jun Hao (Left) and Alvin Lee with Minister K. Shanmugam

Miss Christine Ng, Communications and Partnerships Manager at Singapore After-care Association, was full of praise for the students, "Singapore Polytechnic has been an avid supporter for the last 3 years with our charity film premiere.  The students and lecturers are very earnest, efficient and patient with editing the event trailer.  We were very pleased with the output that is not only professional, but sleek.  Singapore After-care Association appreciates their willingness to help us and we will like to thank them whole heartedly.'

Tee Jun Hao, one of the two students who worked on the trailer said, "I learnt a lot working on the trailer.  Working on a tight schedule with a real client is a new experience for me.  Managing time and client expectation is something we can't learn in a classroom".  Alvin Lee Chang Rong also shares Jun Hao's sentiments about the experience, He said, "Working with Lynus (DMIT Lecturer) has been a great privilege for me. The experience he brings to the table, especially in coaching us on working together as a team is invaluable.  Of course the biggest prize is a Columbia Tristar movie in our portfolio.'

SACA Charity Premiere at The Cathay

DMIT lecturer Mr Lynus Hee was delighted with what the students have delivered. He said, "The two kids pick up on how I want them to work really fast.  I've trained dozens of staff during my industry days but these two are really something.  The future of Singapore media needs people like them.  Most importantly, the clients are happy.  We have been doing this project three years in a row and my aim is to keep this partnership going so long as this event carries on".



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