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Design Thinking for Business Innovation

Topic:Others, Professional Development & Leadership

Course Type:Short & Modular Courses

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  • Course Date:

    16 May 2019 to 24 May 2019
  • Registration Period:

    14 May 2019 to 16 May 2019
  • Time:

    08:00 AM to 08:00 AM
  • Mode of Training:

  • Venue:

  • Funding:


*Please note that once the maximum class size is reached, the online registration will be closed.
You may register your interest, and would be notified if there is new run.

Course Objective

The intended objectives of the various workshops are to equip both management and operational participants with the following:
● To introduce DT tools and methods that can help visualise a systems understanding of business activities.
● To use ethnographic tools to better understand the needs of both internal and external customers.
● To show how powers of empathy can be used to develop a personalised customer service
● To use brainstorming and ideation strategies and techniques.
● To show how innovation can be integrated into a business model.

The outcomes of the Workshop will be the acquisition of skills on how team can design strategies on how to achieve or exceed goals that have been assigned to them and develop a more user centric paradigm.

Course Outline

Day 1
• Introduction to Design Thinking and core principles for user-centred design
• Defining the Design Challenge 
• Understanding Users and their Pain Points
• Identify Insights & Needs 
• Persona Development
• Current User Journey

Day 2
• Brainstorm Ideas & Strategies
• Solution Prioritization
• Ideal User Journey
• Rapid Prototyping
• Presentation of Ideal User Journey with Prototypes
• Co-creation & User Feedback
• Introduction to Business

Minimum Requirements


Certification / Accreditation

• Certificate of Attendance (electronic Certificate will be issued)
A Certificate of Attendance will be awarded to participants who meet at least 75% attendance rate

• Certificate of Completion (electronic Certificate will be issued)
A Certificate of Completion will be awarded to participants who pass the assessment and meet at least 75% attendance rate

Suitable for

• Entrepreneurs developing new products or services
• Leaders and senior executives leading innovation in their businesses
• Managers and executives seeking new problem-solving approaches to innovation

Course Fees

The course fees payable above are inclusive of prevailing GST rate.

Applicants/Eligibility SkillsFuture Funding GST* Subsidised Fee (after GST)
Singapore Citizens aged 40 and above¹ $810.00 $24.30 $114.30
Singapore Citizens aged below 40 $630.00 $24.30 $294.30
Singapore Permanent Residents and LTVP+ Holders $630.00 $24.30 $294.30
SME-sponsored Singapore Citizens, Permanent Residents and LTVP+ Holders² $810.00 $24.30 $114.30
Others (Full fees payable) $0.00 $81.00 $981.00

As per SSG’s policy, the GST payable for all funding-eligible applicants is calculated based on prevailing GST rate after baseline funding subsidy of 70%

Singaporeans aged 25 years and above may use **SkillsFuture Credit balance to offset respective course fees.

¹ Under the SkillsFuture Mid-career Enhanced Subsidy. For more information, visit the SkillsFuture website here
² Under the Enhanced Training Support for Small & Medium Enterprises (SMEs) Scheme. For more information of the scheme, click here. To view SP’s list of similar funded courses, click here. Please submit the attached “Declaration Form for Enhanced Training Support Scheme for SME” together with your online application.

Funding Incentives

Please click here for more information on funding incentives.

Application Procedure

1. For self-sponsored applicant, please click on the “Register” button to apply for the course. You will be directed to STEP portal to manage all your course activities. Please note that you will be prompted to sign in with Singpass/Student ID.
2. For company-sponsored applicant, please approach your company's Human Resource (HR) team to put in the application through the company portal using CorpPass.  You may only apply after receiving the registration link from your company's HR.
3. Your application does not guarantee acceptance into the course. Your acceptance into the course is dependent on meeting the course requirements and course vacancy.
4. All successful applicants will be notified with a letter of confirmation via email.
6. PACE Academy course schedules, including course trainer, course fees and course availability are subject to change.

7. PACE Academy reserves the right to cancel or postpone any course at short notice; & at its absolute discretion without assigning any reason for such cancellation/postponements. In the event that the applicant’s chosen course is cancelled prior to its commencement, PACE Academy will make a full refund of course fees already paid by the applicant.

8. The data provided to Singapore Polytechnic will be kept strictly confidential and will be used for the purpose of course administration. The data may be passed on to the relevant organisations that require the information related to the course.  

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