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Introduction to Service Innovation

Topic:Professional Development & Leadership

Course Type:Short & Modular Courses, SkillsFuture Series - Digital Economy

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  • Course Date:

  • Registration Period:

  • Time:

    10.5 hours / 1.5 days
  • Mode of Training:

    Facilitated Learning (F2F)
  • Venue:

    Singapore Polytechnic
  • Funding:

    Eligible for SkillsFuture Credit

Course Objective

Service Innovation is one of the most powerful ways to achieve organisational excellence in today's globally competitive economy. Creating distinctive customer experiences is the future of innovation. To delight your customers, you must design your service to create memorable, empathetic experiences that meet their expectations and advance your strategy. The best companies discover what their customers’ desire and then design and deliver it in memorable and human-centric way.

This introductory workshop equips participants with an understanding of how organizations achieve desired customer experiences through service innovation. It will provide them an understanding of the process and techniques to approach and develop innovative services and concepts that will enhance and reinvent the customers’ journey meaningfully. By creating a compelling user experience, the objective is to foster an ecosystem that is more sustainable and effective for organisational success.

Course Outline

This course consists of a 1-day workshop and a half-day seminar where practitioners will be invited to share their insights and experience with the participants.
Through a blend of facilitated learning and immersive activities, this course will enable you to:

Gain a better appreciation for the Service Innovation Process
Engage in a few hands-on activities that employ the sensibilities of Design Thinking to approach and foster innovation in an organisation
Get to know other professionals in the service industry and learn from their standards of excellence

Minimum Requirements

Adults proficient in English

Certification / Accreditation

• Certificate of Attendance (electronic Certificate will be issued)
A Certificate of Attendance will be awarded to participants who meet at least 75% attendance rate

Suitable for

This course is designed for executives, managers, and business leaders who are looking for ways to improve themselves or their business through innovation.

Course Fees

Full Fees (before GST): $300.00

Applicants/Eligibility SkillsFuture Funding GST* Subsidised Fee (after GST)
Singapore Citizens aged 40 and above¹ $270.00 $7.20 $37.20
Singapore Citizens aged below 40 $210.00 $7.20 $97.20
Singapore Permanent Residents and LTVP+ Holders $210.00 $7.20 $97.20
SME-sponsored Singapore Citizens, Permanent Residents and LTVP+ Holders² $270.00 $7.20 $37.20
Others (Full fees payable) $0.00 $24.00 $324.00

*As announced at Budget 2022, there will be no increase in government fees and charges for Singaporeans from 1 Jan 2023 to 31 Dec 2023. Also, as per SSG’s policy, the GST payable for all funding-eligible applicants is calculated based on prevailing GST rate after baseline funding subsidy of 70%

Singaporeans aged 25 years and above may use **SkillsFuture Credit balance to offset respective course fees.

1Under the SkillsFuture Mid-career Enhanced Subsidy. For more information, visit the SkillsFuture website here
2 Under the Enhanced Training Support for Small & Medium Enterprises (SMEs) Scheme. For more information of the scheme, click here. To view SP’s list of similar funded courses, click here. Please submit the attached “Declaration Form for Enhanced Training Support Scheme for SME” together with your online application.

Funding Incentives

Please click here for more information on funding incentives.

Application Procedure

1. All applications must be made via Online Registration at
Course fees can be paid by the following payment modes:

a) Credit Cards, Internet Banking, NETS (Not Applicable for company sponsored)
For e-payment using Visa/Master cards and Internet Banking, please click on the ‘Make e-Payment’ button on the acknowledgement page to proceed.

b) For NETS payment, you can pay at:
Singapore Polytechnic
One-Stop Service Centre

c) For payment via PayNow, please enter the UEN No. T08GB0056ACET and indicate the invoice/registration number. 

*With effect from 1 August 2021, cheque payment will not be available.

2. All successful applicants will be notified with a letter of confirmation via email.

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