Taking local designs global

04 Aug 2014

The Business Times, 2 August 2014 - SP Diploma in Digital Media graduate, Mr Chen Zhi Liang was featured as part of an article on artists and entrepreneurs who are selling home-made wares online. Mr Chen creates his own typography and sells them in the form of posters and on tote bags which retail for S$15 each. They are sold under his label ‘Sibei Authentic’, which he retails on Naiise, and on the BigCartel website. The designs that Mr Chen creates are a mix of English and Chinese typefaces and he plans to create more designs, and eventually, turn typography and linocut making into a full-time business.