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Singapore Gifts Show (SGS) organised by TTG Asia was established in 2006, making 2018 its 12th consecutive year running. It is Singapore’s largest Gifts and Premiums exhibition and a Business to Business dedicated gift trade event. The event holds as a platform for exhibitors around the region and beyond to showcase their top gifts, premiums, lifestyle products and services, while targeting trade gift buyers and creating opportunities for networking and business partnerships. SGS promotes business opportunities by staging international trade events that bring industry suppliers and buyers to one marketplace. The measurement of the success of SGS is the amount of exhibitors returning to the event year after year and the fruitful business partnerships forged through the event. SGS comprises of a 2-day exhibition and an events and experiential marketing conference held at Resorts World Convention Centre on 28th and 29th August 2018, from 9am to 6pm. The students assisted the organisers in telemarketing and data-entry before the event, registration and logistics management on-site and data-entry of feedback forms after the event.