Applied Data Analytics in Business

Course Date:
02 Sep to 03 Sep 2019

Registration Period:
17 June to 18 Aug 2019

10.5 hours / 1.5 days

Day1: 9am to 5pm
Day2: 9am to 12:30pm

Mode of Training:

Singapore Polytechnic, School of Business

Participants will need to bring their own laptops with Excel installed (own license)

Course Objective
With so much fast moving and voluminous data in the market, there is increasing importance placed on the ability to make sense of business data. This is true for companies both big and small. This course will give an appreciation of the importance of data in the current business landscape as well as how we can make use of data to bring our business forward. Hands-on experience using Microsoft Excel and Tableau will give a flavour of how to deal with data. 

Course Outline
This course consists of a 1.5 day workshop. Where practitioners will be invited to share their insights and experience with the participants. Through a blend of facilitated learning and hands on activities, you will learn about:
How Analytics is being used in different industries? What is Big Data? Business Analytics Framework. Case studies will be discussed on how companies have put analytics to use through this framework. Analytics tools and the importance of Cleaning Data. Applying Analytics to real data and making sense of it. A quick hands on with appropriate software like MS Excel and Tableau will demonstrate how analytics can be used to successfully plan for future growth in your company.

Topics include:

  • Introduction to Data Mining, Framework and applications
  • Understanding Big Data Characteristics and applications
  • Introduction to Data Visualisation and Dashboards
  • Performing essential Data Cleaning and Data Manipulation in Excel
  • Business insights through building Dashboards in Tableau

Suitable for

This course is designed for SME managers and supervisors, small business owners, startup entrepreneurs or anyone who wants to develop a broad understanding of business analytics. 

For beginners or applicants without prior Analytics experience.

Participants who may not have the relevant training will find this course very useful and enriching.

Minimum Entry Requirements / Assumed Skills and Knowledge
1. Proficiency in English
2. Basic Microsoft Excel knowledge.

Award / Certification / Accreditation
Certificate of Attendance

Trainers' Profile

Mr Lim Cheng Chong
Cheng Chong obtained his first degree in Computer Science from a Canadian university.  He subsequently completed the ACCA professional papers and is currently a Fellow of ACCA.
Cheng Chong started his career in data migration with an established IT company before moving to external audit at a Big Four accounting firm.  He also spent several years in management, regulatory and financial accounting in the banking industry before joining Singapore Polytechnic as a lecturer in 2011.

Mr Edwin Seng
Edwin was Senior Consultant at SAS Singapore. Being a member of the Analytics team, he supports the pre-sales function and provides technical support which includes development of proposals, solution architecture, and implementation plans for SAS solutions.
Prior to this engagement, he was an Analytics Consultant at IBM SPSS Singapore, where he established expertise in analytics applications through his involvement and implementation of projects with the government and private sectors. These projects aimed at solving business problems with the use of various analytical methods such as predictive modeling, clustering analysis, time series forecasting, association analysis and text mining. Edwin received his Master’s Degree in Knowledge Management from Nanyang Technological University and graduated from SIM University with a Bachelor of Science in Business Analytics.

Course Fees payable:

Singapore Citizens aged below 40 and Singapore PRsSingapore CitizensOthers
Non-SME sponsored1Sponsored by SME2Aged 40 and above3Aged 35 and above, and earn ≤ $2,000 per month
(incl. GST)
(incl. GST)
(incl. GST)
(incl. GST)
(incl. GST)

Singaporeans aged 25 years and above may use **SkillsFuture Credit balance to offset respective course fees.
1 Under the Enhanced Training Support for Small & Medium Enterprises (SMEs) Scheme. For more information, click here
2 Under the SkillsFuture Mid-career Enhanced Subsidy. For more information, visit the SkillsFuture website here.
3 Under the Workfare Training Support (WTS) scheme. For more information on the scheme, click here.

Funding Incentives

1. SkillsFuture (SF) Series

Singaporeans and Singapore PRs are eligible for 70% course fee funding for registration with effect from 28 October 2017. This funding is applicable to both individual and company-sponsored participants. Participants are required to achieve at least 75% attendance and/or sit and pass any prescribed examinations/assessments or submit any course/project work (if any) under the course requirement.

Singaporeans aged 40 years and above will enjoy a 90% subsidy of course fee.

Funding Validity Period: Till 31 Dec 2020

2. SkillsFuture Credit** (SFC)

With effect from January 2016, Singaporeans aged 25 years and above who received their SkillsFuture Credit account activation letter will be eligible for an initial credit of $500 which can be used to pay for course fees for a range of eligible skills-related courses. The credits can be used on top of existing course fee subsidies/funding.

This is only applicable for self-sponsored applicants. Application via SkillsFuture Portal can only be made starting from 60 days before the course commencement date.

3. Union Training Assistance Programme (UTAP)

UTAP is a training benefit for NTUC members to defray their cost of training. This benefit is to encourage more NTUC members to go for skills upgrading.
NTUC members enjoy 50% *unfunded course fee support for up to $250 each year when you sign up for courses supported under UTAP.
*Terms and conditions apply. Participants must be paid-up NTUC Members with no arrears in membership fees before course commencement and throughout the whole course duration.
*Unfunded course fee refers to the balance course fee payable after applicable government subsidy. This excludes GST, registration fees, misc. fees etc.

Withdrawal and Deferment
Withdrawal and deferment notice must be made in writing to the Professional & Adult Continuing Education (PACE) Academy, Singapore Polytechnic via email accordingly:

Online Courses -
All other Courses -
For withdrawal cases, the portion of course fee to be refunded is based on the date of notice as follows:

  • 2 weeks before the commencement of the course - Full refund
  • Less than 2 weeks before commencement of the course - 70% refund
  • On or after date of commencement - No refund
  • There will be no refund or transfer of course once the account has been created.
The Singapore Polytechnic reserves the right to cancel or postpone any of the courses. Applicants will be duly notified and where applicable, the full fees will be refunded.

The Singapore Polytechnic also reserves the right to amend the fees charged or the period and duration of the courses.

The data provided to Singapore Polytechnic will be kept strictly confidential and will be used for the purpose of course administration. The data may be passed on to the relevant organisations that require the information related to the course.
Register Here
Eligible for SkillsFuture Credit

Terms and Conditions

* Registration may be closed once seats are filled up

Application Procedure

1. All applications must be made via Online Registration at
Course fees can be paid by the following payment modes:

a) Credit Cards, Internet Banking, NETS (Not Applicable for company sponsored)
For e-payment using Visa/Master cards and Internet Banking, please click on the ‘Make e-Payment’ button on the acknowledgement page to proceed.

b) For NETS payment, you can pay at:
Singapore Polytechnic
PACE Academy

c) Cheques
Please make cheques payable to “Singapore Polytechnic”. Do cross the cheque and write the Registration Reference ID, Applicant Name and NRIC/FIN number at the back of the cheque. When you have completed required details, you may mail the cheque here.

Please note that an administrative charge of $15 will be imposed for any returned cheques from the bank or financial institution.

2. All successful applicants will be notified with a letter of confirmation via email.

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