course-banner-img Professional Development-2

Persuasive Communication with Data Storytelling

Topic:Data Analytics & Visualisation, Others

Course Type:Short & Modular Courses

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  • Course Date:

  • Registration Period:

  • Duration/Frequency:

    15 hours
  • Mode of Training:

    Facilitated Learning (F2F)
  • Venue:

    Singapore Polytechnic
  • Funding:

    Eligible for SkillsFuture Credit

*Please note that once the maximum class size is reached, the online registration will be closed. You may register your interest, and would be notified if there is a new run.

Course Objective

This course aims to equip participants with the skills to craft compelling narratives using effective data storytelling techniques.

Participants will generate data visualisations, and apply narrative elements and persuasive delivery techniques to influence others or shape their perspectives. Upon completion of this course, participants should demonstrate the competency in using persuasive communication to convince stakeholders intellectually and effectively to call them into action.

Course Outline

By the end of the course, participants will be able to: 

1. Examine the different pre-attentive features and visualizations of Factor or Anomaly data stories
2. Consolidate findings from the combined data and visualizations to form or support a focal point of the story
3. Deliver a persuasive data story

Topics to be covered

1. Data Storytelling
2. Messages and Messaging Techniques
3. Narrative Frameworks
4. Persuasive Delivery Techniques

Minimum Requirements

Basic English (written and spoken) proficiency

Certification / Accreditation

• Certificate of Attendance (electronic Certificate will be issued)
A Certificate of Attendance will be awarded to participants who meet at least 75% attendance rate

• Certificate of Completion (electronic Certificate will be issued)
A Certificate of Completion will be awarded to participants who pass the assessment and meet at least 75% attendance rate

Suitable for

Data Engineer / Data Analyst

Course Fees

The course fees payable are inclusive of prevailing GST rate.

Applicants/Eligibility SkillsFuture Funding GST Subsidised Fee (after GST)
Singapore Citizens aged 40 and above¹ $738.00 $22.14 $104.14
Singapore Citizens aged below 40 $574.00 $22.14 $268.14
Singapore Permanent Residents and LTVP+ Holders $574.00 $22.14 $268.14
SME-sponsored Singapore Citizens, Permanent Residents and LTVP+ Holders² $738.00 $22.14 $104.14
Others (Full fees payable) $0.00 $73.80 $893.80

Singaporeans aged 25 years and above may use **SkillsFuture Credit balance to offset respective course fees.

¹ Under the SkillsFuture Mid-career Enhanced Subsidy. For more information, visit the SkillsFuture website here
² Under the Enhanced Training Support for Small & Medium Enterprises (SMEs) Scheme. For more information of the scheme, click here. To view SP’s list of similar funded courses, click here. Please submit the attached “Declaration Form for Enhanced Training Support Scheme for SME” together with your online application.

Funding Incentives

Please click here for more information on funding incentives.

Application Procedure

1. For self-sponsored applicant, please click on the “Register” button to apply for the course. You will be directed to STEP portal to manage all your course activities. Please note that you will be prompted to sign in with Singpass/Student ID.
2. For company-sponsored applicant, please approach your company's Human Resource (HR) team to put in the application through the company portal using CorpPass.  You may only apply after receiving the registration link from your company's HR.
3. Your application does not guarantee acceptance into the course. Your acceptance into the course is dependent on meeting the course requirements and course vacancy.
4. All successful applicants will be notified with a letter of confirmation via email.
6. PACE Academy course schedules, including course trainer, course fees and course availability are subject to change.

7. PACE Academy reserves the right to cancel or postpone any course at short notice; & at its absolute discretion without assigning any reason for such cancellation/postponements. In the event that the applicant’s chosen course is cancelled prior to its commencement, PACE Academy will make a full refund of course fees already paid by the applicant.

8. The data provided to Singapore Polytechnic will be kept strictly confidential and will be used for the purpose of course administration. The data may be passed on to the relevant organisations that require the information related to the course.  

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